Name -Shikhar Dogra, Associate Director - Sales IT Innovation - AMESA & APAC Hyderabad - India
Suryan - Shikhar’s story
As a proud employee of PepsiCo, the start of this success story dates to Dec'22 when I got promoted to Associate Director for AMESA and APAC markets and was given a responsibility to further enhance the ongoing digital journey of PepsiCo. I would say this was an opportunity at the right time considering the focus and spotlight on Artificial Intelligence across the globe.
We also wanted to use AI to help our business in increasing the productivity and reducing the cost, hence we decided to use AI to our advantage and collaborated with the In house tech teams in PepsiCo GBS (Global Business Services) to develop an AI model for the Image Recognition to analyze lacs of Images captured by salesmen on daily basis in different markets like India / Thailand / Vietnam / KSA / UAE etc. and check them for compliance checks on visibility initiatives planned by business. All of this was done automatically through machine learning and the final compliance scores were shared directly in the HHDs of Salesmen in addition to the Power BI excel reports for detailed analysis.
This helped in completely removing the manual effort and reducing the cost by a lot since some of these markets were paying huge sums to local vendors for doing the same work manually.
I am happy to share that this was recognized at a global level and our team own the most prestigious IT Award in PepsiCo- “The Global CIO Award” for 2023 which were held recently in Cairo, Egypt.
Some of the snapshots from the award ceremony are attached.
Shikhar Dogra Associate Director - Sales IT Innovation - AMESA & APAC PepsiCo Global Business Services